Ever since the announcement of the national lockdown in India, the wedding industry has faced mounting losses. But an Indian matchmaking and matrimonial site has found a positive solution.
Shaadi.com has come up with a way to carry out no-contact weddings. The matrimonial site has come up with the concept of “weddings from home”, much like “work from home” practice that corporates have adopted to ensure the running of businesses amid coronavirus lockdown.
The company has been conducting weddings on Zoom, the mass video calling app.
The services have been extended to couples across religions.
Taking to social media, Shaadi.com wrote, “Don’t want to push your wedding date? You don’t have to. DM us your details, and our team of Panditjis, Maulvis and Priests will perform the rituals via video-conferencing for your”.
Since the lockdown, Shaadi.com posted about two such weddings-from-home. Avinash and Kriti were the first couple to get married virtually under lockdown using Shaadi.com’s services. They got married in April 14.
Yet another couple, Keerti and Sushen, are set to get married on video conference soon.